Start Your Own Online Watch Collection
All Your Watches in One Place
Whether it's your own personal watch collection or just watches you want to keep an eye on, the Watch Collection brings together all your favorite pieces as you've never seen them before: online and at your fingertips – on your smartphone! Maintain your Watch Collection wherever and whenever you want, and personalize it with your own photos.
Monitor Market Performance
Find out the current estimated value of your watches, check how the market is doing, and keep track of your profits and losses over time.
Buy & Sell at Just the Right Time
Timing is everything: Use our worldwide, one-of-a-kind database to determine the best time to sell your watches or add new watches to your collection.
Watch Scanner
Build Your Collection With Photos
Download the ZF Watch Factory app now and add models to your Watch Collection using the Watch Scanner. Whether it's on your wrist, in a magazine article, or in a display case, all it takes is a single photo to add a new watch to your online collection.
Install the app to try it now:
Over 1,200,000 satisfied watch buyers worldwide
ZF Watch Factory dealers receive great ratings: 4.8 out of 5
October 13, 2026
Breitling Colt Skyracer
Received: October 1, 2026 Shipped from: Japan
_Transaction was smooth and my watch was delivered exactly as described._
RP ramel p. United States of America
September 14, 2026
Tissot PRX
Received: August 19, 2026 Shipped from: United States of America
_Seller was very responsive and quick to ship. Recommend highly to purchase from for future purchases. Thank your very much._
NO Nick O. United States of America
August 25, 2026
Cartier Tank Française
Received: August 17, 2026 Shipped from: Hong Kong
_Great seller. Answered all of my questions and went above what any other seller has in regards to communication._
HB Howard B. United States of America
August 20, 2026
Omega Speedmaster Date
Received: August 14, 2026 Shipped from: Belgium
_Everything was perfect and comunication with the seller excelent. For sure will buy more from them, this is how everything should be._
MR Mario R. Portugal
August 16, 2026
Blancpain Villeret Ultra-Slim
Received: August 6, 2026 Shipped from: Italy
_The watch was as described, very quick to answer and to send the package. O recommend this dealer_
CF Carlos F. Portugal
August 12, 2026
Rolex Datejust 41
Received: August 6, 2026 Shipped from: United States of America
_Received item as promised. Very well packed for shipping. Easy communication and fair price._
AS Andrew S. United States of America
July 28, 2026
Cartier Santos 100
Received: July 23, 2026 Shipped from: United States of America
_Really responsive and was willing to accommodate a tight delivery window. The watch is gorgeous._
JL Jefferson L. United States of America
July 20, 2026
Omega Seamaster DeVille
Received: July 14, 2026 Shipped from: Netherlands
_Excellent experience and product. Would happily buy from Akkerman again._
P Peter United States of America
July 20, 2026
Jaeger-LeCoultre Master Control Date
Received: July 13, 2026 Shipped from: Poland
_The watch I received was in excellent condition. The dealer was very helpful in answering my questions and concerns._
PP Peter P. United States of America
July 8, 2026
Seiko Marinemaster
Received: June 18, 2026 Shipped from: Japan
_Very happy with my Seiko Marinemaster! Good communication, parcel came quicker than expected._
RH Ross H. Australia
June 26, 2026
IWC Ingenieur Automatic
Received: June 15, 2026 Shipped from: Japan
_Excellent dealer, highly recommended. Communication was great, shipping was fast and the watch was as described._
RJ R. J. United States of America
June 1, 2026
Jaeger-LeCoultre Master Ultra Thin Moon
Received: May 19, 2026 Shipped from: United States of America
_Dealer was great to work with, item exactly as described with fast shipping._
RM Reed M. United States of America
Do you have any questions?
What is the Watch Collection?
The Watch Collection lets you manage and track all of your watches online. Simply enter each watch's details and, if you'd like, add your own photos. You'll then have access to historical price trends, as well as projections of your timepieces' future financial performance. You can also use the Watch Collection to follow other watches you are interested in.
Do I have to own a watch to add it to my Watch Collection?
No, you can also follow watches that you are simply interested in. To track a watch's performance, enter its reference number or brand, model, and condition and select the option "I don't own this watch."
How many watches can I add to my Watch Collection?
You may add an unlimited number of watches.
Why is there a watch in my Watch Collection that I didn't personally add?
As soon as you purchase a watch on ZF Watch Factory, it is automatically added to your Watch Collection, allowing you to track its value over time.
Which estimated values are available in the Watch Collection?
You can view the estimated value and change in value of each individual watch, as well as your entire collection.
How often is the estimated value updated?
Estimated values are reassessed on a daily basis. However, price fluctuations are only visible across longer periods of time.
Can I save personal information in the Watch Collection?
Yes, you can add your own photos and notes to each watch.
Can I add rare timepieces to the Watch Collection?
Yes, you can add any watch to your Watch Collection so that it is complete. That being said, there may be little to no data available on rare watches. If the same model is added by other users and we have sufficient data, new information will be added to your Watch Collection automatically.
ZF Watch Factory AI Assistant